Stéphanie Bos
European E-Commerce Manager, Kodak SA
Mes compétences:
E-commerce, Online Merchandising, Sales Trend Analysis, Website Conversion, Omniture, Web Analytics, Sales Management, Team Management, Customer Relations, Customer Satisfaction, New Business Development, Social Media, Event Management, P&L Management, Profitability Improvement, Financial Forecasting, Online Marketing, Online Sales, B2B, B2C, Data Analysis, Project management, E-business
- Manage and drive P&L for the Kodak online stores across EAMER (UK, Ireland, Germany, Austria, France, Belgium, Netherland, Italy and Spain)
- Define positioning of the stores as well as their pricing & promotional strategy by closely working with European & worldwide management teams
- Provide detailed reporting & analysis for marketing and sales activities
- Sales forecasting for the online stores
- Optimize on-site merchandising and improve on-site platform functionality to increase conversion and average order values
2010 - 2011- Drive sales for the online stores across EAMER (UK, Ireland, Germany, Austria, France, Belgium, Netherland, Italy and Spain)
- Define pricing strategy as well as promotional strategy and plans
- Establish and drive strong relationships with relevant sales partners (internally with country organisations & externally with potential partners)
- Provide detailed reporting & analysis for all online marketing and sales activities
- Sales forecasting for the online stores
- Optimize on-site merchandising and improve on-site platform functionality to increase conversion and average order values
2009 - 2010- Building, training and coaching a new solid inside sales team
- Team management, operating and problem-solving of the team to achieve the required sales targets
- Ensuring the planning, reporting and analyzing of activities and sales figures as well as forecasting
- Identifying new opportunities and lead sources for business development
- Offering solutions and suggestions for process and sales tools improvement to European management and marketing
2006 - 2009Vente d’équipements et de logiciels liés au domaine des arts graphiques et notamment du secteur "prépresse" à l’ensemble des clients et revendeurs français, support auprès des commerciaux sédentaires, gestion de campagnes commerciales, prospection, support technique grâce à la collaboration avec les ingénieurs
2005 - 2006Lancement national de la marque américaine Clairol Professional dans les salons de coiffure professionnels : prospection pure, fidélisation des clients, élaboration d’offres promotionnelles, animations