Frédéric MARTIN
Consultant: Global Business Development, New Marketing, Online/Digital Business
1050BrusselsBruxelles-Capitale - Belgique
IN SHORT
Frederic helps push the boundaries of existing businesses and make new things happen in the digital economy. He brings new ideas & practices, a large network across Europe and a strong experience in managing international markets, new businesses, digital products resp. services and brands.
IN LONG
Frederic is an international business and marketing professional with comprehensive expertise in the Internet/IT, digital and consumer technologies.
He has developped 18 years of management experience with European and Asian blue chips across various countries.
He´s experienced in leading multicultural/multifunctional teams, in developing strong brands and in expanding international and new businesses.
He´s home in France, Germany and the Benelux and he´s fluent in French, English and German.
He has a passion for new technologies, new marketing and online/digital trends and he combines experiences in various converging industries: electronic devices with a focus on TV/video, digital broadcast and online business / services.
41 contactsDepuis 2011
Consultant: Global Business Development, New Marketing, Online/Digital Business across Europe, Self employed
I work on a project or interim / transition management basis to help small and large organisations increase their international business and brand impact across all classic and new channels and go to new markets with existing or new products / services.
Conseil, Organisation et stratégie
Expérience professionnelle
2010 - 20111&1 United Internet is the largest European Internet Pure Player and the world leader in Webhosting with subsidiaries in the US and across Europe. Was based in Karlsruhe HQ, Germany. Responsible for international business and product marketing in the webhosting division (domains, website tools, online servers, e-commerce, online advertising, cloud computing/ SaaS, digital enterprise). Customers are SMBs and private persons around the world.
Internet
Head of Global Business Development, focusing on New Business (MobileTV, IPTV, VoD), EVS BROADCAST EQUIPMENT, Belgium
2008 - 2009EVS is a global technology leader providing cutting-edge servers and software solutions for live video production. The company is a leading actor in the sport broadcasting industry. Reporting to the CEO, I prepared the company to attack new media (mobile TV, IPTV, VoD) and TV studio markets on a global basis.
High Tech
2005 - 2008Led Samsung TV to Nr.1 position in Germany (21% value MS / 460M€) from Nr.5 (6% value MS / 170M€): brand, product, business drive & operations ownership.
High Tech
2001 - 2004Led Sony TV share to 12% from 8% with 6Sigma approach and Introduced flat TV, MHP, Digital TV and various sub-brands
High Tech
1999 - 2001Product mngt & business ownership (240M€ / 4 brands). Led Thomson TV value share to 17% (Nr.2) from 11% (Nr.3) and introduced first interactive TVs in Europe (Thomson-Microsoft TAK).
High Tech
1996 - 1999Managed Audio, hifi, telephony and caraudio categories and prepared the early launching of DAB, DVD, PDP and DECT technologies.
High Tech
1989 - 1992Business Development in East Germany and Benelux + Technical Project Management.
Industries - Energies
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