Frédéric MARTIN

I work on a project or interim / transition management basis to help small and large organisations increase their international business and brand impact across all classic and new channels and go to new markets with existing or new products / services.

1&1 United Internet is the largest European Internet Pure Player and the world leader in Webhosting with subsidiaries in the US and across Europe. Was based in Karlsruhe HQ, Germany. Responsible for international business and product marketing in the webhosting division (domains, website tools, online servers, e-commerce, online advertising, cloud computing/ SaaS, digital enterprise). Customers are SMBs and private persons around the world.

EVS is a global technology leader providing cutting-edge servers and software solutions for live video production. The company is a leading actor in the sport broadcasting industry. Reporting to the CEO, I prepared the company to attack new media (mobile TV, IPTV, VoD) and TV studio markets on a global basis.

Led Samsung TV to Nr.1 position in Germany (21% value MS / 460M€) from Nr.5 (6% value MS / 170M€): brand, product, business drive & operations ownership.

Led Sony TV share to 12% from 8% with 6Sigma approach and Introduced flat TV, MHP, Digital TV and various sub-brands

Product mngt & business ownership (240M€ / 4 brands). Led Thomson TV value share to 17% (Nr.2) from 11% (Nr.3) and introduced first interactive TVs in Europe (Thomson-Microsoft TAK).

Managed Audio, hifi, telephony and caraudio categories and prepared the early launching of DAB, DVD, PDP and DECT technologies.

Business Development in East Germany and Benelux + Technical Project Management.